PRESS COVERAGE

HISCEC, our programs, our mission, our
members and our work have been noted in
the following publications and blogs.

Latino Entrepreneurs Learn to Embrace the Digital Market

“For someone to come at 8:30 am to Downtown Los Angeles, you realize that the topic is of great interest,” said Tayde Aburto, one of the panelists and president of the Hispanic Chamber of E-Commerce, located in San Diego. In regards to the integration of Hispanics to the digital market, Aburto said that unfortunately a gap still exists within the business community, and that “having an internet presence is not a luxury but a necessity”, he added.

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Hispanic Chamber of E-Commerce Connects Community

Hispanic businesses tend to be small, family-owned operations with a handful of employees run by people who are unfamiliar with doing business online or have minimal experience with e-commerce and social media presence. A lot of Latino businesses do not have that,” Aburto said. “With some of our members we have started with creating an email account. That’s how basic we have to go.”

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Hispanic voters most concerned about jobs, economy

“Jobs and the economy are top priorities in the Latino community," Tayde Aburto, the president and CEO of the Hispanic Chamber of E-Commerce which is located in San Diego, told Fox News Latino. “Before we’re Hispanic, we’re American. Immigration is a unifying issue, but not the only issue."

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En la Lucha por Reducir la Brecha Digital de los Hispanos

“A los nuevos miembros de la Cámara les hacemos consultoría para ver dónde están posicionados y sepan cómo potenciar sus negocios”, explica Aburto. “Somos súper activos en las redes sociales como usuarios pero no a nivel empresarial, y es algo que tiene que cambiar”, dice este experto.

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